Education & Training

Streamline enrolment, inform applicants better and lighten training administration.

End of the day, facing a pile of paperwork.

For a private school, training centre or professional education provider, AI and automation help manage what is often a long enrolment journey: information requests, follow-ups, applications, payments, joining instructions and post-course follow-up. They can also support the creation of learning materials under trainer supervision.

The approaches below are possible options, to be adapted to your type of institution, tools and regulatory constraints.

Industry challenges

  • The same questions over and over

    Dates, fees, prerequisites, formats: the team answers the same questions every day.

  • Lost enrolments

    Interested applicants receive no follow-up and end up enrolling elsewhere.

  • Heavy administration

    Joining instructions, certificates, attendance sheets and evaluations are prepared by hand.

  • Little visibility on sources

    It is hard to know which campaigns lead to actual enrolments.

  • Materials that are slow to update

    Updating course content and exercises takes trainers a lot of time.

Suitable solutions

  • Applicant information assistant

    Answers to common questions based on official programme information, with handover to an advisor.

    See the service
  • Automated enrolment journey

    Follow-ups, document collection, confirmations and joining instructions sent automatically.

    See the service
  • Recruitment campaigns

    Programme page SEO, targeted campaigns and enrolment tracking by source.

    See the service
  • Enrolment dashboard

    Inquiries, complete applications, enrolments and fill rate by programme.

    See the service

Possible workflows

From inquiry to enrolment

  1. Information request received
  2. Brochure and upcoming dates sent
  3. Follow-up after a few days if there is no reply
  4. Invitation to speak with an advisor
  5. Application pack sent and missing documents tracked

Session logistics

  1. Session confirmed in the management tool
  2. Joining instructions sent to enrolled participants
  3. Reminder the day before with practical details
  4. Evaluation survey sent after the session
  5. Certificate generated and sent

KPIs to track

Inquiry-to-enrolment conversion rateMeasures the effectiveness of the enrolment journey and follow-ups.
Applicant response timeFast replies reduce drop-off.
Session fill rateA direct indicator of a programme's profitability.
Participant satisfactionGuides programme improvement and supports reputation.

Prerequisites and limits

  • Up-to-date, approved programme information (dates, fees, prerequisites).
  • An applicant tracking tool or CRM, even a simple one.
  • Particular care with minors' data where applicable, with an appropriate consent framework.

Learning materials produced with AI assistance must be checked by trainers.

Let’s look atyour case

Streamline enrolment, inform applicants better and lighten training administration.